01
it's just cute, honestly.
the cuter it is, the more you notice it. attention is the whole game.

stick it to your mirror, your bottle, your nightstand. give it a tap to log, and that's it.
why tally tail
the cuter it is, the more you notice it. attention is the whole game.
habits form from physical cues, not app reminders. the sticker lives where the habit happens.
every loop needs a payoff. a small daily tap is what actually rewires it.
the kit
four stickers per kit, ready to go where the habit happens.